life, the universe and advertising...

I work as a copywriter & concepter for a creative advertising agency in Hamburg, Germany. So far I’ve worked for Toyota, Lexus, Kentucky Fried Chicken, LYNX/AXE, Marriott, Citibank, DocMorris, Golden Toast, Handelsblatt and others…

Like most people, I’ve been sucked into this industry by chance. (Or was it fate?) And now I’m staying for good.
Definitely. Maybe.

Enjoy my views on life, the universe and advertising.


lifetheuniverseandadvertising.com
lutzdasfischstäbchen.de

PROTECT IP / SOPA Breaks The Internet #sopa #digital

If this passes, Europe will not be unaffected!
Let's hope they stop this!

 

Sign Google's petition: https://www.google.com/landing/takeaction

Tell Congress not to censor the internet NOW! - fightforthefuture.org/pipa

PROTECT-IP is a bill that has been introduced in the Senate and the House and is moving quickly through Congress. It gives the government and corporations the ability to censor the net, in the name of protecting "creativity". The law would let the government or corporations censor entire sites-- they just have to convince a judge that the site is "dedicated to copyright infringement."

The government has already wrongly shut down sites without any recourse to the site owner. Under this bill, sharing a video with anything copyrighted in it, or what sites like Youtube and Twitter do, would be considered illegal behavior according to this bill.

According to the Congressional Budget Office, this bill would cost us $47 million tax dollars a year — that's for a fix that won't work, disrupts the internet, stifles innovation, shuts out diverse voices, and censors the internet. This bill is bad for creativity and does not protect your rights.

 

AMERICA IS ESSENTIALLY TRYING TO INVADE THE INTERNET FOR OIL. #SOPA #SAVETHEINTERNET

HERE'S TO YOU, CHRISTOPHER HITCHENS!

Rip_hitch

Even though you are gone, you will continue to be an inspiration to so many people all across the planet. Including me. Thank you, Christopher Hitchens. Here's to you!

 

GRANDMA'S SOCIAL MEDIA TIPPS #design #typography

THE WORLD OF SOCIAL MEDIA 2011 #videoinfographic #advertising

 

 

DOODLING IS A GATEWAY TO ILLUSTRATION.

A STOPMOTION HISTORY OF THE WORLD

 

 

We All Want to Be Young.

The movie "We All Want to Be Young" is the outcome of several studies developed by BOX1824 in the past 5 years.
BOX1824 is a Brazilian research company specialized in behavioral sciences and consumer trends.

Facebook Messages.

Well, it's not a "Gmail-Killer", says Zuckerberg.

New Spicey Ad.

I find it difficult to objectively evalutate whether this is good or bad. Discuss!

/context